Browse Items (4 total)

As the United States' involvement in WWII began, the need for nurses was at an all-time high; at an attempt to exhaust all recruitment efforts, LIFE magazine published this cover in January 1942, in hopes of reaching a more expansive audience in a…

Modine Manufacturing Co. released an advertisement in 1943 that posed the issue of women and their difference in the workplace; claiming their difference in their "strength, physiological reactions, and mental attitudes," the ad suggests that their…

In 1942, American Home Magazine released a chart and outline that the deemed the "Victory Diet" chart and the "Victory Rules." Amidst the United States' involvement in WWII, health and fitness became a major priority to those on the home front,…

At the apex of WWII, getting women involved was the key to success for the United States. Advertisements like this Kleenex ad were produced "in the interest of the war effort" to help educate women on the opportunities available to them during…